Project Description


We were recently asked to develop branding for a newly launched brand, the Future Story Of .IT, which is part of Compare the Cloud.

The service intends to highlight technological advancements and is intended to drive engagement using videos, blogs and social media rather than traditional forms, such as display ads.

The aim is to be considered thought leaders who provide genuine insights. The brief was to create a futuristic tone of voice for the and the client expressed a desire to move away from stereotypical tech branding, which can be dark and unimaginative and instead, wanted to stand out from the crowd with a bright and fresh corporate identity.

Future Story of .IT Logo
Future Story of .IT Illustration
The Future Story of .IT Mobile
The Future Story of .IT Logo
The Future Story of .IT People
White Speech Marks

“River Creative have been a breath of fresh air to work with. They worked hard to understand our products, services and our business and what’s more, they are highly creative too! I would definitely recommend.”

Claire Bannell, Marketing Manager, Deutsche Post

“The work we did with River Creative was amazing and allowed us to hone down brand concepts and ideas. Being a creative company ourselves also meant we faced a lot of challenges internally and these were very well smoothed out by Lennie’s team.”

Andrew McLean, Managing Manager, Compare the Cloud

“River Creative have been an absolute joy to deal with and have produced work of the highest quality. The process of working in partnership with us, and ultimately the exceptional design work, has been highly impressive. We hope to remain clients of all yours for many years.”

Sam Henry DipPFS, Principal, Salus Wealth Management

“I had the pleasure of working with Lennie when I commissioned his services to develop the microsite for Haringey Council’s anti-knife campaign, I’m Out. Despite being given such a challenging task, Lennie and his team were able to deliver a website that more than exceeded my expectations. I am delighted with the microsite Lennie delivered and am grateful that I had the opportunity to work with someone who made a very stressful task, less so because of his professionalism and positive and flexible attitude.”

Sophia Brown, Senior Marketing Comms Officer , Haringey Council